Rifflandia No 4: September 22-25, 2011
Rifflandia No. 1 started as most Rifflandias have since, with a 10x10 tent and a handful of colourful pins. They set up in front of the McPherson Playhouse with a boombox and some astroturf. Victoria got its first taste of Wristband Connct and of the Rifflandia choose-your-own-adventure-one-wristband-for-everything mantra! Highlights from 2008 were neon yellow wristbands, Black Mountain at Alix Goolden and Z-Trip at the Strathcona. Rifflandia 2008 was 3 days, 7 stages, 65 artists. 1500 people were there to witness it.
Rifflandia No. 2 grew considerably with 2500 wristbands on the scene. Market Square was added as a large outdoor venue and the weather was glorious! Hey Rosetta!, Mother Mother, Tegan And Sara and Longwalkshortdock and many others came to play and graced the pages of the inaugural Rifflandia Magazine. Wristband Connect expanded to over 50 participating businesses and Phillips' Rifflandabrau... Oh Rifflandabrau... Was brewed and drank dry throughout the city.
Rifflandia No. 3 was the charm. Growing again the festival expanded to over 3500 wristbanded Rifflandians. Men Without Hats reunited after 20 years for an epic performance at the Metro Theatre. Aesop Rock, JFK, The Gaslamp Killer, Gord Downie and Melissa Auf Der Maur amongst many others (165 artists in total) performed on 11 festival stages. Another batch of Rifflandabrau and another festival magazine was absorbed by fans. Wristband wearers were able to enter to win amazing things like pizza parties and helicopter rides through Rifflandia's city wide treasure hunt called Win!Landia!
And so we arrive at Rifflandia No. 4. Royal Athletic Park has become home base of Rifflandia operations with the park set up with two stages, food and beverage tents, entertainment, costumes, and more music than Victoria knows what to do with. RifflandiaTV is up and running after a strong debut at Rifflandia No. 3 and the city once again opens its arms to bands like Broken Social Scene, City And Colour, Cold War Kids, De La Soul, Blackalicious, J Mascis and Ra Ra Riot.
Still Life For Him & For Her are once again proud supporters of Rifflandia - wristband wearers can get hooked up with a handsome 15% Wristband Connect discount all weekend long, and we're even hosting a special secret RifflandiaTV live performance in store on Sunday, September 25 at 12 noon (hint: the name of the performer(s) is in the above paragraph...). We hooked up with RifflandiaTV hosts Coral Osborne and Chris Vickers this week to get them outfitted in proper Rifflandia attire, watch below and have a fantastic Rifflandia weekend!
On Her: Thoroughcraft Black Leather Boots, La Fee Verte Leather/Stretch leggings (not Muttonhead as Jordan stated), La Fee Verte Galaxy Print Tank, Only Hearts Lace Bralette & Fred Perry Cashmere Blend Cardigan.
On Him: Thoroughcraft Navy Leather Moc Boots, Nudie Thin Finn Jeans, Brixton Prine Tee, Ben Sherman Tonal Plaid Shirt, Ben Sherman Knit Zip Sweater.
